DUSTIN LIANGZH
Back Home

AI Product

OfferPlus.hk Campus AI Interview Product

An AI interview product for academic major allocation and early career preparation, featuring personalized questions, real-time follow-ups, and four-dimensional evaluation.

My Role

Project Lead

AI InterviewVoice ModelProduct AnalyticsCampus Growth
OfferPlus.hk Campus AI Interview Product

Context

HKUST students face interview-based major allocation, yet many lack access to relevant interview experience. General voice AI tools do not include past questions and often feel unfocused for this scenario.

Product Design

I designed and shipped modules for personalized question generation, multi-turn real-time follow-ups, and four-dimensional evaluation, using past question banks and user resumes as the basis for interview generation.

Iteration and Growth

  • After the first launch, interviews had a low completion rate. User interviews and retention funnel analysis revealed slow first-question generation and unstable follow-up outputs.
  • I redesigned the flow with asynchronous question generation, reducing first-question waiting time by 80%, and separated text generation from voice playback by producing structured JSON first.
  • Within seven days of launch, the site reached 2,000+ visits and converted over 30% of the target audience into registered users. Users completed 200+ mock interviews totaling more than 11 hours.